MG Motor India recently introduced its much-anticipated Windsor EV, an affordable electric crossover aimed at revolutionizing urban electric mobility. With its stylish design, cutting-edge features, and competitive pricing, the Windsor EV is poised to stand out in the growing EV market. Here’s a detailed look at its key offerings:
Battery and Subscription Model
The MG Windsor EV comes with a 38 kWh battery pack, offering a range of 331 km on a single charge. One of its most unique selling points is the Battery as a Service (BaaS) subscription model. This allows buyers to exclude the cost of the battery from the car’s price, significantly reducing the upfront cost. Instead, users will pay ₹3.5 per kilometer for battery usage, lowering the entry price to ₹9.99 lakh (ex-showroom). This innovative pricing model makes the Windsor EV more accessible for budget-conscious buyers.
Spacious Interior and Comfort
Inside, the MG Windsor EV delivers a plush experience with its spacious cabin, featuring reclining rear seats that offer up to a 135-degree angle, ensuring long journeys are comfortable for rear passengers. The overall cabin theme is elegant, with black leatherette upholstery, a wood-trimmed dashboard, and bronze accents that add a touch of luxury.
In addition to the relaxing backseat experience, the Windsor also offers a panoramic sunroof and a 15.6-inch touchscreen infotainment system, the largest in any MG model sold in India. Passengers can also enjoy wireless phone charging and powered seats, adding to the premium feel of the car.
Technology and Safety Features
MG has packed the Windsor EV with advanced technology to meet modern needs:
- 360-degree camera for enhanced parking and maneuvering.
- ADAS (Advanced Driver Assistance Systems) to improve safety.
- Six airbags, Electronic Stability Control (ESC), and Tyre Pressure Monitoring System (TPMS), all ensuring passenger safety at every turn.
The driver’s experience is further elevated by an 8.8-inch digital instrument cluster, along with features like automatic climate control, a powered tailgate, and a flat-bottom steering wheel wrapped in leatherette.
First-Year Free Charging
One major perk for early adopters of the Windsor EV is the one year of free charging at designated public stations through the eHUB app by MG. This benefit, combined with the subscription model for the battery, makes the overall ownership experience highly economical.
Final Thoughts
The MG Windsor EV is set to shake up the Indian EV market with its unique battery subscription model, premium features, and competitive pricing. Whether you’re looking for a comfortable, tech-savvy city car or a budget-friendly entry into electric mobility, the Windsor EV delivers an all-around solid package.
